<p>As fintech becomes more embedded and commoditised, product alone no longer drives growth. Brand is emerging as a powerful lever for trust, acquisition and retention. How do you build a fintech brand that scales across markets, and still resonates locally?</p>

CEO & Co-Founder

Managing Director

Fintech Got Boring. Brand Is the Growth Engine Now.

Startup Stage

Schedule

Money20/20

Embedded Finance

Marketing / Growth

Partnerships

Startups

As fintech becomes more embedded and commoditised, product alone no longer drives growth. Brand is emerging as a powerful lever for trust, acquisition and retention. How do you build a fintech brand that scales across markets, and still resonates locally?

Denise Johansson

Enfuce

Nanna Enggaard Bergmann

Moonrise

As fintech becomes more embedded and commoditised, product alone no longer drives growth. Brand is emerging as a powerful lever for trust, acquisition and reten

Fintech Got Boring. Brand Is the Growth Engine Now. - Schedule

Fintech Got Boring. Brand Is the Growth Engine Now.

Speakers

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