Vanita Pandey
Vanita Pandey
CMO & Advisor
Caf
Biography
Vanita Pandey is a seasoned Chief Marketing Officer with a proven track record in driving demand generation, elevating brands, and executing impactful go-to-market strategies. A recognized authority in identity and fraud prevention, she has held pivotal roles, including CMO at Caf, Arkose Labs and VP of Product Marketing at ThreatMetrix (acquired by LexisNexis). At Simility (acquired by PayPal), Vanita spearheaded global branding initiatives and go-to-market execution.
Her experience spans leadership positions at Standard Chartered, ABN Amro, Capital One, and Visa, where she specialized in merchant development and digital marketing strategies. Vanita holds an MBA from UC Irvine and a Bachelor’s degree in Physics from the University of Delhi.