Lamia Pardo is the Chief Marketing Officer of MoneyGram, where she leads global marketing across all channels and markets to drive sustainable, profitable growth. In this role, Lamia is transforming the function into a high-performance, data-driven marketing engine—focused on scaling customer acquisition, deepening retention and loyalty, and directly linking marketing to measurable business impact. A seasoned leader in growth marketing, product and e-commerce, Lamia has over 15 years of experience managing multi-million-dollar P&Ls and building high-impact, customer-obsessed and data-driven marketing teams.