Hester van Gool is an experienced commercial leader with a legal background and over 15 years of global expertise in driving business growth across B2B and B2C Fintech and E-commerce companies. She has a proven track record in leading high-performing teams in Product Marketing, Business Development, and Marketing. Currently, Hester is Head of Product Marketing for Platform, Payments & E-commerce at Decathlon, having previously held key roles at Banking Circle, PayPal, and RTL, where she led strategic growth and product go-to-market initiatives.