Director, Global Payments Strategy
As Global Payments Strategy Director, Anita is responsible for defining and implementing Spotify's strategic plan and roadmap for payments, encompassing 183 markets and multiple services for consumers, creators and advertisers.
Previously, she held various leadership roles within Barclays’ Payments business where she helped shape its international e-commerce and omnichannel payment strategies as well as leading its SME product organization.
Early on in her career, Anita was hired as one of PayPal’s first employees in the UK and played a key role in launching its UK merchant services business and establishing PayPal as a brand in its own right outside of its parent company, eBay. She is a graduate of the London School of Economics.
86 markets in one day …. When Spotify enabled the world overnight