Startups Hangout

Introducing Klearly

Co-Founder and CTO: Guy Griv

Co-Founder: Eva Rosa Bian

Co-Founder: Geus Walder

"Klearly allows SMB Merchants to accept card payment anytime, anywhere. Our software technology turns smartphones/tablets into secure payment processing devices by using Near-Field Communication (NFC) technology. Merchants download the Klearly application from the app store and are guided through a quick, intuitive, and automated onboarding process. Within minutes, the merchant is approved, and they can start accepting card payments by simply tapping the customer card to the merchant’s phone, without the need for any kind of external hardware. Besides simply being able to take payments by entering the amount, merchants also can create custom catalogues with the items they regularly sell, receive sales insights through the dashboard, generate digital receipts, and use many other comprehensive tools.

Our entirely digital payments solution allows our merchants to focus on what they do best, while Klearly handles rest. According to Market Research Futures, the SoftPOS market is set to grow by 25% per annum to reach $76B in 2025. Klearly is focused on servicing SMBEs in Europe. In 2019, 98.9% of EU businesses comprised of either micro or small enterprises.

The European SMB market is very fragmented when it comes to payments, and the region is ripe for innovation where the shift from cash to card continues to be most prevalent. After the Netherlands, Klearly plans to quickly expand to Italy, Spain, and Portugal. Klearly has been in business for one year and is backed by Antler, one of Europe’s leading early stage VC’s and Global PayTech Ventures, led by Javier Perez (Former President of MasterCard Europe). Other notable investors are former executives from Adyen and Mollie."