Yello was founded by payment industry experts, Mike Ausems and Daniel Maurice-Vallerey.
Yello’s first platform, the YelloPad, is a smart point of sale and integrated marketing and payment terminal that allows merchants to enrich the consumer experience, and provide value-added services. It defines the new generation of payment terminals: secure, simple, powerful, and open, with universal payment acceptance and at an affordable price. With its game-changing architecture and business applications, it is perfect for both fixed and mobile use. YelloPad is designed for a wide range of industries including retail, hospitality, healthcare, and loyalty, benefitting acquirers, merchants, and consumers. The YelloPad brings face-to-face marketing and payments together for the first time.