Powering up Partnerships
How Worldline strengthens key partnerships with leading merchants, banks and more at Money20/20.
Worldline’s success story
With the entire ecosystem under one roof, Money20/20 is the place where connections are sparked, partnerships are deepened, and the industry moves forward.
Take it from Worldline, an 8x sponsor of the show, who leverage Money20/20 to create meaningful relationships and unforgettable experiences with their existing partners.
The goal
Worldline is a leading global provider of payment and transactional services, processing over billions of payment transactions per year. Solidifying their market position amongst the competition and spotlighting their brand to banks, merchants and the fintech ecosystem at the show was essential.
For Worldline, the primary advantage of Money20/20 lies in bringing their key existing clients together under one roof. They needed space for impactful meetings and quality face time with international partners, to strengthen connections and expand existing relationships into greater opportunities.
The solution
Worldline strategically chose a balcony sponsorship to combine its branding opportunity to be visible alongside other industry leaders and to focus on pre-scheduled meetings. This exclusive, purpose-driven space enabled their team to host targeted conversations and filter out stop-bys, boosting efficiency.
To maximise the opportunity for face-to-face interactions, they also hosted a private networking event at MoneyBeach Club, bringing together high-profile partners, merchants, banks, and financial services to connect in a relaxed, informal atmosphere.
The outcome
Worldline held over 190 pre-scheduled meetings at their balcony with world-leading banks and retailers.
Their private networking event at MoneyBeach Club was a resounding success. Resulting in 85% of invited partners joining them and 93 high-quality leads driven.
Worldline reported that 90% of their team was either very satisfied or satisfied with the company’s presence and setup at Money20/20.
"Money20/20 puts our top executives face-to-face with Tier 1 customers and partners over 3 days, slashing travel and logistics. It’s a rare opportunity to align senior schedules and strengthen relationships in one place." - Esperanza Moreno, Head of Group Marketing, Worldline