Here’s how Testbirds transformed their pipeline in 3 days
At our core, we understand the crucial role that partnerships play in shaping the future of the industry. That's why we take networking opportunities very seriously and have woven them into our sponsor experiences, enabling the creation of groundbreaking innovations at scale.
So we're thrilled to share how Money20/20 helped Testbirds swiftly acquire new clients. Seeing is believing, right?
If you're interested in expanding your business and exploring new avenues, we're here to help.
How it started...
Since 2011, Testbirds has been on a mission to help developers create digital products that gain passionate users. In the FinTech industry, Testbirds is focused on flawless payment journeys with real-time payments testing.
‘Spreading their wings’ and establishing long-term partnerships with digital-first fintech's, payment companies, banks and tech companies, is key to Testbirds’ ability to actively shape the rapid digitalization in the FinTech industry.
Since 2021, Money20/20 has been part of our annual event planning, as it opens not just many doors, but the right doors for us in the FinTech sector. When it comes to meeting the right decision-makers, Money20/20 is the place to be.
Carolin Horst
Marketing & Event Manager
The solution
Testbirds used an exhibition stand to engage with a wide range of Money20/20 attendees and showcase their brand to a targeted audience at scale. Having a prominent base on the show floor meant the Testbirds team were able to host clients and prospective customers, build relationships in person and move deals forward.
Some of the most powerful conversations we have in the finance industry happen in the Money20/20 exhibition hall. It’s very rare to have pretty much all your industry clients in one room at one time. That’s one of the most impactful things at Money20/20.
Carl Fryer
Country Manager UK
We'll let the numbers do the talking...
4 deals closed directly from the show, 15 converted leads and a pipeline of over €500k.
Testbirds first exhibited at Money20/20 Europe in 2021 and have been coming back every year since. Meet the team in Amsterdam this June!
To find out more about Testbirds, visit their website: www.testbirds.com
"The show had a real impact on the development of our service portfolio. We’ve been able to specifically grow our payments testing service from the Money20/20 show and understand the needs of the industry for future roadmapping”
Carl Fryer
Country Manager UK