Katie has built a career within financial services communications across a wide range of sectors including Open Banking, payments, insurance, savings, retirement, investments, credit cards and business banking. Katie has worked for well-known brands such as HSBC, Lloyds, M&G, Edentree, Canada Life, American Express and Allianz.

Katie’s passion is for understanding audience behaviours, the triggers to change them and delivering strategic integrated programmes to affect a change.

Katie leads Vested UK an agency on a mission to help shape a better financial services system - through integrated, creative, impactful. Katie is passionate about what it takes to make a small, fast-growing business succeed. From scale up challenges and great client relationships, to nurturing and retaining great people. Vested is a Top 150 UK PR agency and a Sunday Times Best Place To Work.