Building a Fintech That Lasts in the Middle East

Leda is a seasoned fintech executive and former banker, with a career spanning two decades working in transformation and technology functions across a variety of financial services verticals.

She is the author of two best-selling books ‘Bankers Like Us: Dispatches from an Industry in Transition’ and ‘Beyond Resilience: Patterns of Success in Fintech and Digital Transformation’, a frequent keynote speaker at flagship industry events globally and the author of the highly acclaimed #LedaWrites column on Fintech Futures.

Leda is a Visiting Professor of Practice for the University of Loughborough London, focusing on fintech and the digital economy. She chairs the Board of Bourn and works as an external advisor to boards and executive teams for banks, financial institutions and technology companies globally.